New Twinings Ad

19 10 2011

It’s probably hard to miss, because it feels like it has been all over the place, but Twinings has recently released a new ad featuring a cover of The Calling song ‘Wherever You Will Go’. The advert is currently aired on UK television and it’s quite refreshing and unusual – a daring move on the company’s part. Finally they got in some talented illustrators and animators to create this visually beautiful ‘art-film’. Hopefully we will get more of this in the future.



Royal Air Force tea advertisments

13 05 2011

Very dramatic and very funny – the adverts for Rare Tea Co. Royal Air Force Blend. “Not a load of dust stuffed into a bag” and indeed Britain desperately needs de-bagging, not to mention the whole milk and sugar ritual.

Hugh Jackman in Lipton Iced Tea commercial

25 07 2010

In case you have not seen this yet, you should take a look. Hugh Jackman is the global ambassador for Lipton and he is starring in their promotional campaign directed by Michael Gracey. The Australian actor is showing off his skills energetically dancing though a hotel, thus the ad is called “Tokyo Dancing Hotel”. Watching this, you can’t help but think of Christopher Walken dancing in the Fatboy Slim video for Weapon of Choice. It is very entertaining.

There is also a follow-up ad called “Hard Day’s Work” and it features a love scene with actress Ana de la Reguera. Jackman has a three-year contract with the company since this January, so it is very likely we will see more of the new Lipton face.


Lady Gaga is the new face of tea

20 07 2010

Lady Gaga is apparently being fought over by top tea brands to promote their products after appearing publicly with tea on different occasions. An era where Lady Gaga is the new face of tea shall certainly be an interesting one. All we can do is sit and wonder, maybe tea with Swarnovski crystals is closer then we think.

The Art of brewing Pu-erh

12 12 2009

Here is a very detailed and very ceremonial video of how to handle and prepare Pu-erh tea, starting with roasting of leaves, to brewing them. It also gives tips on what water to use and some customs surrounding the tea. At the end it feels very rewarding to see the ready tea being poured into cups, with its nice, saturated color – looking just delicious!

Making Kombucha Tea

18 11 2009

For all those who are still unfamiliar with Kombucha Tea, this is a great video which instructs you on how to make your own kombucha at home. Kombucha is a fermented tea, prepared by using a microorganism culture (mushroom also called SCOBY for Symbiotic Culture of Bacteria and Yeast). This tea is said to be beneficial for digestion, better skin condition and improver eyesight among other things.


How to make matcha ice cream

18 10 2009

Here is a video of how to make matcha ice cream. Just follow the instructions given by a dog and you’ll be on your way to creating a new, unique type of dessert. Watching this really makes me feel awkward, at the same time it’s kind of funny, but in the end nothing coming from Japan can surprise me anymore.